Zurhorst – E-Academy and Website Built to Convert and Scale

We partnered with Zurhorst&Zurhorst to create a future-proof digital platform—from brand to backend. With a high-performing website, an adaptable E-Academy, and a content-driven component system, we enabled them to scale their coaching business while maintaining a seamless user experience.

The Deliverables

• UX/UI Design
• Software Development
• Product Management
• Entire E-Academy with integrated shop system
• Landing pages for seasonal specials and individual courses
• Full brand development

The Challenge

Zurhorst&Zurhorst needed a digital ecosystem capable of handling high visitor volumes while offering personalized learning experiences. With a growing catalog of educational content, they required a modular structure to manage diverse content formats and courses, without compromising design consistency or scalability.

The Solution

We developed a custom-built platform that delivers high-impact user journeys across all touchpoints. The foundation was a unified component system that allows for flexibility and reuse, paired with a strategic UX structure to support conversions and content clarity.

• Modular landing page templates with consistent structure (hero → info → FAQ)
• Dynamic color-coding system to distinguish course topics
• Component library categorized by function:
  • Media types (e.g. video, audio templates)
  • Interactive types (e.g. changing/quiz elements)
  • Informational types (e.g. affirmations, FAQs)
• E-Academy with integrated shop for seamless purchase & enrolment flow
• Design system that supports scaling while maintaining visual cohesion

The Results

The platform supports high traffic, drives conversions, and allows the team to launch new educational content quickly without reinventing the structure each time.

• High volume reach and user engagement
• Simplified content creation and faster page launches
• Cohesive brand experience across all products
• A flexible foundation that grows with the business